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Burson-Marsteller today announced that Andrew Cecil has been appointed Chairman of the firm’s EMEA Public Affairs practice. Andrew has 20 years of leadership experience in public and corporate affairs, with a particular focus on the technology, media and retail industries. He joins Burson-Marsteller from Amazon, where he led the European Public Policy function. Read more about Andrew here: bur.sn/LRq7p ...

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Burson-Marsteller is pleased to announce the appointment of Antoine Calendrier as Hong Kong Market Leader and as a member of the Burson-Marsteller Asia Pacific leadership team. Antoine will serve as the head of Burson-Marsteller’s Hong Kong operations, leading new business development and will report to Asia-Pacific President and CEO, Terri-Helen Gaynor. Read more about Antoine’s hire via PRWeek here: bit.ly/1JPUVQq ...

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The Burson-Marsteller leadership team is gearing up for the #UnifiedRelay to support the Special Olympics and Special Olympics World Games Los Angeles 2015. You can show your support too by registering here: bit.ly/1AZHebo ...

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Burson-Marsteller today launched a new study, “Keeping It Real – How Authentic Is Your Corporate Purpose?” which identifies the key drivers of authentic corporate purpose. The study, developed with IMD business school shows companies how they can assess themselves to discover, define and deliver their corporate purpose. The study identifies 12 drivers of authenticity, divided into those that relate to identity and those that relate to image. Find out about those 12 drivers and the complete study findings here: powerofpurpose.burson-marsteller.com/ ...

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